"By definition, you have to live until you die. Better to make that life as complete and enjoyable an experience as possible, in case death is shite, which I suspect it will be."
— Irvine Welsh (Trainspotting)
Thankfully, it's a drop in the ocean compared to my betting as a whole (and I would assume that goes for many others). And at the end of the day, there's no alternative for Bwin, so you've not exactly "lost" it. If CBK had gone bust 6 months ago, you'd be in exactly the same position.
Madmick and others in a similar position are the ones who have lost out.