Sportsbook Guides

Trading is something that every one of us does almost on a daily basis in one form or another (ie shopping!), but as it refers to sports betting, trading is essentially the act of buying up gambling liability at one price and selling it on at another for a profit (great!) or a loss (not so great!). Trading in this sense is not quite so obvious as buying bread from a local shop, but in this guide we will look at the basics of trading with a view to introducing the beginner to the concepts involved.
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The way that traders make money on the betting exchanges is by correctly predicting whether the odds on a horse are going to come in or go out. Just like on the financial markets where a trader will 'buy' at a low price and then aim to 'sell' it at a high price, a betting exchange trader will attempt to lay low and back high with an aim to lock in a profit regardless of outcome.

But how do you predict which way the price will move? In this article, TGT forum member Grandthrax talks about some of the tips and tricks involved in becoming a successful Sportsbetting Trader.
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Gambling profits are not easy to come by, it is not as simple as just predicting what will happen! This is where the "mugs" go wrong as they only bet on what they think will happen. Well, it's not that easy boys, and unless you are psychic then that strategy is never going to work. In this guide we'll look value betting and various ways of maximizing your value per unit.
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Best Odds Guaranteed (BOG)
One such perk or method of increasing your profit is 'Best Odds Guaranteed' (BOG) and a number of bookmakers offer it. BOG is when a bookmaker settles your fixed odds winning bet at its SP (Starting Price) if your horse's SP was higher than the odds you originally bet at. If the SP was not higher than the odds you bet at then you still get paid out at the odds you originally accepted.

So, after picking a horse and using a price comparison site to find the best price, it would be folly to bet at a bookmaker which didn't offer BOG given the opportunity to do so. So as an example, betting with a BOG bookmaker means that you can bet on your horse at 4, and if it drifts out to an SP of 6 and continues to win, you will be paid out at odds of 6 instead of the original price of just 4. This can make a huge difference if you consider you might have bet £100@4 but get effective odds of 6 - you are increasing your profit from £300 to £500!

So from now on ONLY bet on a horse if it is at a BOG site and NEVER take the SP. Following this advice is certain to increase your profits.

Best Odds Guaranteed sites which we recommend are:

- Bet365


- Totesport